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Program Lead, Scaled Channel

5.00 to 7.00 Years   Bangalore   03 Mar, 2022
Amazon
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryIT - Software
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

    Job summaryAmazon is looking for a seasoned business leader who can build a scalable program to help lakhs of SMB sellers adopt Amazon Advertising solutions that improve seller success.Key job responsibilities Owning advertiser adoption and seller success goals for long tail sellers on A.in (Topline, P&L responsibility). Building scaled-initiatives using a multi-channel approach. [Examples: Automated Ad campaign recommendation tools, One to Many outreach channels etc] Managing a team of Program Managers who in turn work with worldwide product, program, channel teams. Determining the long-term strategy for growth and driving end-to-end execution. Combining insights from large data with first hand insights to define need based segments. Setting up automated/ semi-automated programs that work at scale across the lifecycle of an Advertiser i.e awareness, trail, adoption, continuity. Educating advertisers on using ad products through scaled educational mechanisms by working with internal content and marketing channels. Identifying nonlinear partnership opportunities like 3rd party service providers who can assist advertisers at scale. Periodically monitoring and reviewing performance and taking corrective actions.About the teamAdvertising is a strategic bet for Amazon and is one of the fastest growing business units within Amazon India. This role is a part of Seller Advertising team that works with lakhs of SMB sellers on Amazon.in to build their brand presence using Amazon Ads., Experience defining program requirements and using data and metrics to determine improvements 5+ years of experience working cross functionally with tech and non-tech teams 5+ years of experience in program or project management 5+ years of experience delivering cross functional projects Experience in people management Experience in setting up or scaling CLM [Customer Life Cycle Management], CVM [ Customer Value Management] or Growth marketing functions in industries like Consulting, Ecommerce, Telecom, Banking etc. Master s degree from Tier 1 B-schools. 6+ years of post-MBA experience preferred. Exposure to CVM, CLM, Growth marketing roles across Strategy/Analytics focused Consulting, revenue ownership roles in Telecom. Banking or incubation roles in any high growth organization. Comfortable to work with large data.

Keyskills :
leadership skillscustomer valuedocumentationbusiness unitslife cyclementoringcoaching

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