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Senior Manager - Content Marketing (5-12 yrs)

5.00 to 12.00 Years   Bangalore   25 Apr, 2022
Simplilearn
Job LocationBangalore
EducationNot Mentioned
SalaryNot Disclosed
IndustryEducation / Training
Functional AreaInternet Marketing
EmploymentTypeFull-time

Job Description

    Function: Content MarketingRole: Senior Content Marketing ManagerLevel: Senior ManagerAbout Simplilearn :Simplilearn is the worlds #1 online Bootcamp for digital economy skills training. With a comprehensive catalog of online applied learning programs or Bootcamps in emerging technologies and processes, Simplilearn offers access to world-class work-ready training to individuals and businesses anywhere in the world. The Bootcamps are designed and delivered with world-renowned universities, top corporations, and leading industry bodies via live online classes featuring top industry practitioners, sought-after trainers, and global leaders. From college students and early career professionals to managers, executives, small businesses, and big corporations, Simplilearns role-based, skill-focused, industry-recognized, and globally relevant training programs are ideal upskilling solutions for diverse career or/and business goals.Job Brief:- We are looking for an experienced Content Strategist to join our editorial team to help drive the audience through the marketing funnel by enriching their experience using highly-engaging content, including (but not limited to) articles, tutorials, ebooks, infographics, and more.- The right fit would be a skilled content marketer who is highly creative, organized, data-driven, and has hands-on experience in content strategy and creation. Traffic generation and content quality would be key performance indicators for this role.- Knowledge of SEO and the associated tools, along with a keen interest in technology and related areas, would be highly desirable.- You will succeed with a broad base of cross-channel skills and the ability to look beyond content and think content marketing.- If you possess all the above skills and a desire to be the catalyst for growth in a fast-paced marketing environment, wed like to meet you.Responsibilities:- Manage content production on the Resources section, including (but not limited to) articles, tutorials, ebooks, and more- Device content-driven traffic growth strategies including growth hacking to drive more users to the resources section- Research industry-related topics and identify customers needs and gaps in our content to implement content projects- Ensure all-around consistency (style, fonts, images, and tone) and SEO-friendliness in the content creation process- Act as the liaison between members of a global team to set publication standards and establish goals and expectationsRequirements:- Expertise in content marketing and driving marketing-funnel focussed communication and marketing efforts is a primary requirement- Proven expertise as a content strategist with a solid foundation in content creation- Knowledge and working expertise of Content Management Systems and SEO tools preferred- Portfolio of published articles- Experience doing research using multiple sources- Excellent editing and writing skills in English with an eye for detail in the QC process- Ability to meet deadlines- Creativity in thought and a collaborative bent of mind- Bachelors/PG Degree in English, Marketing, Communications or related fields is a plus,

Keyskills :
content management systemswriting skillsgrowth hackingdigital economycontent strategycontent creationcontent marketingtraining programscorporate liaison

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