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Retail Marketing Executive

2.00 to 6.00 Years   Bhubaneswar   31 Dec, 2024
Talent Socio(Were Always Hiring!!)
Job LocationBhubaneswar
EducationNot Mentioned
SalaryNot Disclosed
IndustryMedical / Healthcare
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Our StoryOur Story: Our client has a vision to transform patient experience in the underserved markets by bridging the gap which exists in primary healthcare. Our client is introducing a hybrid healthcare and fulfilment model that helps connect patients in underserved markets to healthcare providers and other key ecosystem players digitally and executing it through a robust 3-tier model of Hub, Spoke and a network of satellite health centres.Requirements & ResponsibilitiesNew eClinic Launch: Plan branding for the new eClinic launch as per the brand guidelines. Create awareness about the brand across the catchment areas. Plan launch event in coordination with Cluster Manager and Clinic Business Manager.Outreach Activity: Plan and execute outreach activity across 150 clinics to drive walk-in for the eClinics.Know Your Health Program: Own this project, to create awareness about CureBay brand and its services across the catchment areas with the help of 2 Marketing Executives in each clinic. Patient information entry in engage app by the Marketing Executive.Patient Data Analysis: Constant monitoring on the Patient data entered in the engage app and taking appropriate action on the findings. Ensure quality and genuine patient data in the Engage App.Physical Doctor Awareness: Create awareness about the Physical Doctor sitting in the clinic across the catchment areas around the clinic.Experience in BTL marketing and onground activation in industries like - Healthcare, Retail, Telecom, NGO,

Keyskills :
BrandingEvent PlanningMarketingQuality AssuranceAwareness CreationOutreach ActivityPatient Data AnalysisAwareness CampaignsBTL Marketing

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