hireejobs
Register for Job
Hyderabad Jobs
Banglore Jobs
Chennai Jobs
Delhi Jobs
Ahmedabad Jobs
Mumbai Jobs
Pune Jobs
Vijayawada Jobs
Gurgaon Jobs
Noida Jobs
Oil & Gas Jobs
Banking Jobs
Construction Jobs
Top Management Jobs
IT - Software Jobs
Medical Healthcare Jobs
Purchase / Logistics Jobs
Sales
Ajax Jobs
Designing Jobs
ASP .NET Jobs
Java Jobs
MySQL Jobs
Sap hr Jobs
Software Testing Jobs
Html Jobs
IT Jobs
Logistics Jobs
Customer Service Jobs
Airport Jobs
Banking Jobs
Driver Jobs
Part Time Jobs
Civil Engineering Jobs
Accountant Jobs
Safety Officer Jobs
Nursing Jobs
Civil Engineering Jobs
Hospitality Jobs
Part Time Jobs
Security Jobs
Finance Jobs
Marketing Jobs
Shipping Jobs
Real Estate Jobs
Telecom Jobs

Product Marketing Manager, Ads Marketing (English, Mandarin)

4.00 to 7.00 Years   China (China)   11 May, 2025
Google India Pvt Ltd
Job LocationChina (China)
EducationAny Graduate
SalaryAs per Industry Standards
IndustryInternet/Dot com/ISP
Functional AreaHR/PM/IR/Training
EmploymentTypeFull-time

Job Description

: Product Marketing Manager, Ads Marketing (English, Mandarin)Location: Shanghai, ChinaExperience Level: MidMinimum Qualifications:

  • Bachelors degree in Business, Marketing, Technical, or a related field, or equivalent practical experience.
  • 4 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
  • Ability to communicate in English and Mandarin fluently to support client relationship management in this region.
Preferred Qualifications:
  • Ability to think strategically about issues, leading to recommendations, action plans, and campaigns.
  • Ability to operate in a fast-paced environment, and work on multiple projects simultaneously in a dynamic and constantly evolving context.
  • Ability to work in a cross-functional environment.
  • Excellent stakeholder management skills, and the ability to engage directly with stakeholders at all levels.
About the JobWhether youre on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the products journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering, and more. In this role, youll be involved with product marketing strategy from beginning to end.As a Product Marketing Manager for the Ads Marketing team, you will be responsible for leading, planning, and executing a marketing plan to build customer intent and readiness towards starting and accelerating a Direct-to-Customer (DTC) business with Google Ads solutions. You will oversee the positioning and promotion of Googles Ads products to achieve business results across multiple channels. You will drive Googles new customer acquisitions. You will lead the overarching marketing strategies and work closely with global and regional marketing stakeholders, as well as play an integral part of a cross-functional team spanning Sales, Product Experts, Public Relations (PR), Legal, and more to contribute to Googles overall positioning in the business market in China.Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Googles products solve the worlds problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.Responsibilities
  • Lead the digital leads nurture campaign to identify, categorize, and educate marketing/sales prospects to accelerate their DTC and GAds readiness, moving them down the marketing funnel to qualify for sales programs.
  • Develop data-driven and customer-insight-first campaign strategy and execution plan.
  • Work with sales stakeholders and external partners to build comprehensive nurture content that addresses customer needs and pain points.
  • Build a MarTech (WeCom) infrastructure and systematic framework that enables automated tagging, scoring, and tracking to ensure content sent to the customers.
  • Contribute and participate in business reviews on local marketing strategy with marketing and sales executives within the region and to the broader organization.
Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Googles Applicant and Candidate Privacy Policy. Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Googles EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire. If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Keyskills :
product marketing strategy stakeholder management bilingual communicationcross functional collaboration data driven campaigns job posting recruitment workforce

APPLY NOW

Product Marketing Manager, Ads Marketing (English, Mandarin) Related Jobs

© 2019 Hireejobs All Rights Reserved