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Customer Executive

3.00 to 5.00 Years   Delhi (Delhi)   21 Feb, 2025
Job LocationDelhi (Delhi)
EducationMBA/ PGDMAny Graduate
SalaryAs per Industry Standards
IndustryManufacturing/Industrial
Functional AreaSales/Business Development
EmploymentTypeFull-time

Job Description

ResponsibilitiesResponsibilities:CE handles single/multiple distributors ranging over different scale of business. He is the representation of PepsiCo in market who is responsible for planning, deploying and executing joint business plans and driving sustainable sales capability. The CE will help distributor expand his business by coaching and working with the DB and/or the team of sales representatives. He will be instrumental in resolving market challenges and ensuring incremental business.

  • Sec Value Achievement Vs. Plan
  • Outlets/Distribution Addition
  • Range Selling (Including focus on innovation)
  • PERCENT age Outlet billed
  • Order Cancellation Rate
Market:
  • Delivering Secondary monthly targets and Gross Revenue growth
  • Planning routes efficiently to increase productivity
  • Increase Net Distribution by increasing number of outlet served
  • Increases Weighted Distribution by increasing SKU count in existing outlets
  • Ensuring stock availability and Rack Execution as per planogram
  • Relationship building in the market to maximize customer satisfaction
Training & Communication:
  • One-on-One training of PSRs to develop business understanding & sales capability
  • Monthly target setting for each salesmen
  • Works with salesmen in market to coach him/her on market execution
  • Monitors salesmen performance using regular sales reports
  • Communicates incentives and motivates salesmen to achieve targets
Distributor:
  • Distributor/Hub/Spokes appointment and retirement for territories
  • Managing DB health (ROI) by ensuring adherence to Joint Business plan
  • Jointly responsible for recruitment and retention of sales representatives
  • Minimizing expiry/stales by ensuring FIFO and stacking norms of products
  • Tracking correct and timely delivery of orders in the market
  • Ensuring food compliance of every distributor
  • Facilitating development of distributor on PepsiCo sales competencies
QualificationsQualifications: CompetenciesQualifications:
  • Any under graduation
  • Post Graduation (Tier 2/3 College)
  • Preferable MBA
Experience:
  • 3 Years in FMCG/ Similar Sales and Distribution
Knowledge:
  1. FMCG Sales and Distribution Model
  2. Computer Excel, Word, Outlook
  3. Local language (good to have) and Basic English
  4. Data proficiency ROI Model
Skills:
  1. Negotiation
  2. Communication
  3. People management
  4. Time Management
  5. Critical Thinking
  6. Analytical Ability
  7. Problem Solving
Key InterfacesInternal:
  • Area Sales Manager
  • Market Development Manager
  • Sales Development Manager
  • Revenue Manager
  • Supply Chain Manager
  • Unit Finance Manager
  • Unit HR Manager
External:
  • Customers
  • Distributors
  • Salesmen | 3rd Party
Locations: Delhi, India

Keyskills :
negotiation skillscommunication skillspeople management time management analytical skillsrelationship building market development manager sales revenue growth distribution fmcg outlet innovation distributors area sales manager development m

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