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Senior Manager | Affinity BD at MediBuddy

5.00 to 7.00 Years   Delhi (Delhi)   02 Mar, 2025
Job LocationDelhi (Delhi)
EducationAny Graduate
SalaryAs per Industry Standards
IndustryHealthcare
Functional AreaSales/Business Development
EmploymentTypeFull-time

Job Description

Job Summary:This role will be instrumental in onboarding & signing new Affinity partnerships across the target segments.Position Summary/Mission:The individual will be responsible for:

  • Carry new Business Development targets to onboard Top Banks, NBFCs & Financial Institutions for cross-selling MB vHealth Products - Primary healthcare subscription packages.
  • Proactively build a strong new business development pipeline for Affinity Sales and Value-Added Services (VAS). Tracking progress and ensuring regular follow-ups.
  • Develop comprehensive strategies to acquire Top NBFCs and Financial Institutions, considering market trends, competitor analysis, and the regulatory landscape.
  • Approach & establish contact with key stakeholders at prospective partners (NBFCs, Banks & Financial Institutions) to discuss & propose MB vHealth Products to be sold as an attachment/cross-sell along with their own financial product.
  • Co-create sales strategy by working with internal or external underwriters on designing of products, recommending the best fit products from the existing product suites of MB vHealth, which can address the business objectives of the partner and enhance the product positioning for the end customers.
  • Collaborate with internal teams, including Product Development, Marketing, Finance, Network & Operations to ensure seamless integration and delivery of services to partners.
  • Mutually agree on the SLAs & SOPs with the Partners (NBFCs, Banks & Financial Institutions) and accordingly design & execute the Go To Market (GMT) plan.
  • Seek necessary sign-offs from both partner and internal stakeholders like Legal, Finance, Operations, Network, and IT before the launch to execute the distribution contracts/agreement and conclude the deal.
  • Actively engage sales support team at newly onboarded partner and Go Live as per the GTM plan by each channel defined by the Partner.
  • Carry targets to jointly drive the sales with the Account Management team for the first 180 days and then hand over the partnership to the Account Management team to drive the relationship further.
Fundamental Components & Physical Requirements:
  • Excellent NBFCs, Insurance, Banks Third Party Products (TPP) industry connect and expertise for building strategic alliances & partnerships for health products.
  • Diligent, dynamic, and result-oriented candidate with good communication skills.
  • Hunger and acumen to achieve higher goals.
  • Strong negotiation, influencing, liaison & relationship skills.
  • Strong convincing power and out-of-the-box thinking.
  • Ability to build & maintain long-standing relations with stakeholders & key decision makers to strategically secure profitable business.
  • Planning, organizational, and prioritization skills.

Keyskills :
business development partnership management market analysis sales strategy relationship building business planning distribution new business development sales support negotiation gtm convincing power account management strategic alliances

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