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Media Activation Executive

0.00 to 2.00 Years   Delhi   28 Feb, 2022
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryAdvertising / MR / PR / Events
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    About EssenceEssence, part of GroupM, is a global data and measurement-driven media agency whose mission is to make brands more valuable to the world. Clients include Google, Flipkart, NBCUniversal, LOr al and the Financial Times. The agency is more than 2,000 people strong, manages $4.5B in annualized media spend, and deploys campaigns in 121 markets via 22 offices in APAC, EMEA and the Americas. Visit essenceglobal.com for more information and follow us on Twitter at @essenceglobal.About the roleThe Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.Some of the things wed like you to do:
    • Monitor and report on basic checks on Search/Display campaigns in Adwords.
    • Assist in managing campaign launches
    • Set-up campaigns according to guidelines
    • Ensure data maintenance and integrity of campaigns and dashboards
    • Flag pacing risks to Media Activation teams
    A bit about yourself:
    • Close to 0 to 2 years of relevant digital experience
    • Experience with planning and running PPC, Shopping, Discovery and Display campaigns
    • Google AdWords Certification and/or Doubleclick Search Certification
    • Experience with Doubleclick search (and other bid management platforms e.g. Marin, Kenshoo) desirable
    • Strong analytical skills and a natural affinity for numbers is key; You must be able to analyze raw data, draw conclusions and develop actionable recommendations as needed
    • Excellent communication skills, both verbal and written
    • Adaptable and able to flex with changes in prioritization to meet new or changed goals
    • Proficiency in Microsoft Excel is desirable
    What you can expect from EssenceEssence s mission is to make advertising more valuable to the world. We do this by employing the world s very best talent to solve some of the toughest challenges of today s digital marketing landscape. It s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an Essence employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.,

Keyskills :
salesmarketingreportingretailaccountingbid managementdata integritymicrosoft exceldigital marketinganalytical skills

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