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Marketing Manager

2.00 to 3.00 Years   Navi Mumbai,Mumbai City, Thane   03 Apr, 2025
Job LocationNavi Mumbai,Mumbai City, Thane
EducationNot Mentioned
SalaryRs 3.0 - 4.0 Lakh/Yr
IndustryAutomobile / Auto Ancillaries
Functional AreaSales / BD
EmploymentTypeFull-time

Job Description

    Job Title: Marketing Manager (Automobile)Location: [Kurla]Job Type: Full-timeDepartment: Marketing managerJob Summary:We are seeking a dynamic and experienced Marketing Manager to lead the marketing initiatives for our automobile brand. The ideal candidate will have a strong background in automotive marketing, brand management, and strategic planning to drive market share, brand awareness, and customer engagement.Key Responsibilities:
    • Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
    • Plan and execute digital marketing campaigns, including SEO, SEM, social media, email marketing, and influencer partnerships.
    • Lead traditional marketing efforts, including TV, radio, print, and out-of-home advertising.
    • Conduct market research and competitor analysis to identify trends and opportunities.
    • Collaborate with the sales team to align marketing efforts with business objectives.
    • Manage brand positioning, product launches, and promotional activities.
    • Develop and oversee marketing budgets and ensure cost-effective strategies.
    • Build and maintain relationships with media, agencies, and key industry stakeholders.
    • Analyze campaign performance and prepare reports with actionable insights.
    • Ensure consistency in brand messaging across all marketing channels.
    Requirements & Qualifications:
    • Bachelors/Masters degree in Marketing, Business Administration, or a related field.
    • 3 years of experience in marketing, preferably in the automotive industry.
    • Strong knowledge of digital marketing, social media trends, and branding strategies.
    • Proven track record of successful marketing campaigns and product launches.
    • Excellent analytical, problem-solving, and communication skills.
    • Ability to work in a fast-paced environment and manage multiple projects.
    • Proficiency in marketing analytics tools and CRM software.
    • Leadership skills with the ability to manage and mentor a team.
    Preferred Skills:
    • Experience with event marketing and dealership promotions.
    • Familiarity with automotive industry trends and customer behavior.
    • Strong negotiation and vendor management skills.

Keyskills :
marketingmarketing managementsales

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