hireejobs
Register for Job
Hyderabad Jobs
Banglore Jobs
Chennai Jobs
Delhi Jobs
Ahmedabad Jobs
Mumbai Jobs
Pune Jobs
Vijayawada Jobs
Gurgaon Jobs
Noida Jobs
Oil & Gas Jobs
Banking Jobs
Construction Jobs
Top Management Jobs
IT - Software Jobs
Medical Healthcare Jobs
Purchase / Logistics Jobs
Sales
Ajax Jobs
Designing Jobs
ASP .NET Jobs
Java Jobs
MySQL Jobs
Sap hr Jobs
Software Testing Jobs
Html Jobs
IT Jobs
Logistics Jobs
Customer Service Jobs
Airport Jobs
Banking Jobs
Driver Jobs
Part Time Jobs
Civil Engineering Jobs
Accountant Jobs
Safety Officer Jobs
Nursing Jobs
Civil Engineering Jobs
Hospitality Jobs
Part Time Jobs
Security Jobs
Finance Jobs
Marketing Jobs
Shipping Jobs
Real Estate Jobs
Telecom Jobs

Brand and product manager

8.00 to 10.00 Years   Vadodara   04 Mar, 2024
Wardwizard Innovations & Mobility Ltd
Job LocationVadodara
EducationNot Mentioned
SalaryNot Disclosed
IndustryAutomobile / Auto Ancillaries
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Brand and Product ManagerCompany Overview: We are an innovative and rapidly growing electric vehicle (EV)company based in India. Committed to revolutionizing the automotive industry, weoffer sustainable and cutting-edge mobility solutions. As we continue to expand, weare looking for a highly motivated and creative Brand and Communication TeamMember to join our dynamic team.Role Overview: The Brand and Product Team Member will be an essentialcontributor to our marketing and communication efforts. This role involves diverseresponsibilities, including product and brand management, optimizing offlinemarketing channels (ATL & BTL), managing the communication calendar, conductingin-depth analyses on marketing efforts and return on investment, overseeing productcollaterals, enhancing brand visibility, and tracking competition. The ideal candidateshould possess a blend of strategic thinking, analytical skills, and creative flair toeffectively support. our brands growth in the EV industry.Responsibilities:1. Product & Brand Management: A) Assist in developing and executing product and brand strategies to drive brand awareness, customer loyalty, and market penetration. B) Collaborate with cross-functional teams to ensure consistent brand messaging and positioning.2. Effective Utilization of Offline Marketing Channels (ATL & BTL): A) Plan and execute ATL (Above the Line) and BTL (Below the Line) marketing campaigns, including print media, outdoor advertising, and events. B) Work closely with agencies and vendors to optimize offline marketing initiatives.3. Communication Calendar Management: A) Coordinate and manage the companys communication calendar, ensuring timely and effective execution of marketing campaigns and brand initiatives.4. Marketing Efforts Analysis: A) Conduct thorough analyses of marketing efforts to measure performance and return on investment (ROI) for various campaigns. B) Utilize data-driven insights to refine marketing strategies and improve campaign effectiveness.5. Product Collateral Management: A) Oversee the development and distribution of product collaterals, including brochures, flyers, and promotional materials.B) Ensure that all collaterals align with the brand guidelines and communicate the brands value proposition.6. Brand Visibility Enhancement: A) Implement creative approaches to enhance brand visibility through targeted sponsorships, partnerships, and community engagement.7. Brand Tracking and Competition Analysis: A) Monitor and track the brands performance and perception in the market. B) Conduct competitive analysis to identify opportunities and challenges for the brand.8. Brand Management: Safeguard brand integrity and consistency across all communication and marketing touchpoints. Uphold brand guidelines in all brand-related activities.Requirements:1) Masters degree in Marketing, Communications, Business, or a related field.2) Proven experience in product management, brand management, and offlinemarketing in the automotive, technology, or related industry. Total Experiencein the range of 8-10 years.3) Strong analytical skills with the ability to interpret marketing data and metrics.4) Proficiency in managing ATL and BTL marketing campaigns.5) Excellent communication and collaboration skills to work effectively within across-functional team.6) Creative mindset with a keen eye for brand aesthetics and storytelling.7) Familiarity with the EV industry and market dynamics in India.8) Ability to adapt to a fast-paced and evolving startup environment,

Keyskills :
product managementbrand managementoffline marketinganalytical skillscommunicationcollaborationATL marketingBTL marketingcreative mindset

APPLY NOW

Brand and product manager Related Jobs

© 2019 Hireejobs All Rights Reserved