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Digital Marketing Specialist

1.00 to 5.00 Years   Vijayawada,Other Andhra Pradesh   06 Dec, 2024
Job LocationVijayawada,Other Andhra Pradesh
EducationNot Mentioned
SalaryNot Disclosed
IndustryInternet / E-Commerce
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Job Summary:As a Digital Marketing Specialist, you will play a crucial role in developing, implementing, and managing online marketing strategies to enhance brand visibility, drive customer engagement, and achieve business objectives. The ideal candidate possesses a strong understanding of digital platforms, analytics, and trends, along with a creative flair for crafting compelling content.Responsibilities: Digital Strategy Development: Collaborate with cross-functional teams to define digital marketing goals and objectives aligned with overall business objectives. Develop comprehensive digital marketing strategies encompassing SEO, SEM, social media, email marketing, content marketing, and other relevant channels. Content Creation and Management: Create engaging and shareable content for various digital platforms. Manage content calendars to ensure a consistent and relevant online presence. Optimize content for SEO and user engagement. Social Media Management: Develop and execute social media strategies to increase brand awareness and engagement. Monitor and respond to social media trends, comments, and messages. Utilize social media advertising to reach target audiences effectively. Search Engine Optimization (SEO): Conduct keyword research and analysis to optimize website content. Implement on-page and off-page SEO strategies to improve search engine rankings. Monitor and report on SEO performance metrics. Analytics and Reporting: Utilize analytics tools to track, analyze, and report on digital marketing performance. Generate insights and recommendations based on data to enhance campaign effectiveness. Digital Advertising: Plan and execute online advertising campaigns across various platforms (Google Ads, social media ads, etc.). Monitor and optimize ad performance to maximize ROI. Collaboration and Communication: Collaborate with design, content, and other teams to ensure consistent brand messaging. Stay informed about industry trends, emerging technologies, and digital marketing best practices.Qualifications: Bachelors degree in Marketing, Communications, or a related field. Proven experience in digital marketing, with a focus on strategy development and implementation. Strong knowledge of digital marketing channels, tools, and analytics. Proficiency in using social media platforms, content management systems, and email marketing tools. Experience with SEO best practices and tools. Analytical mindset with the ability to interpret data and make strategic recommendations. Excellent written and verbal communication skills. Creative thinking and ability to generate innovative ideas.Job Types: Full-time, FresherBenefits: Paid sick time Paid time off Work from homePerformance bonus Yearly bonusEducation: Bachelors (Preferred)Experience: Digital marketing: 1 year (Preferred) total work: 1 year (Preferred)Work Location: In person,

Keyskills :
Digital MarketingSEOSEMSocial Media MarketingContent MarketingEmail MarketingAnalyticsDigital Advertising

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