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Senior Territory Growth Manager

5.00 to 8.00 Years   Kolkata (West Bengal)   21 Feb, 2025
Job LocationKolkata (West Bengal)
EducationMBA/ PGDMAny Graduate
SalaryAs per Industry Standards
IndustryProjects/Infrastructure/Power/Energy, Engineering/Projects
Functional AreaSales/Business Development
EmploymentTypeFull-time

Job Description

Role Summary:Responsible for managing sales of Ashirvads products in the defined geographic area and ensure consistent, profitable growth in sales revenues. Identify objectives, strategies and action plans to maximize short- and long-term sales & earnings and promote Ashirvads presence in the assigned area.Roles and Responsibility:Sales Planning and Reporting

  • Accurately forecast annual, quarterly and monthly revenue streams.
  • Collaborate with RGM to develop sales strategies to improve market share in all product lines.
  • Monitor area sales, analyse variances and develop & implement area specific sales action plans to ensure revenue growth across product categories.
  • Maintain sales staff and distributor performance records in order to effectively analyse business and individual performance; provide productivity reports as required to management.
Sales Execution
  • Perform sales activities for major accounts and negotiate sales price and discounts in consultation with RGM.
  • Map the retail outlets in the area and allocate them to the sales team.
  • Create beat plan for TGEs and TGMs and monitor its adherence; assist them in establishing personal contact and rapport with key influencers, decision-makers in the area.
  • Liaise with major accounts and negotiate sales price and discounts in consultation with RGM.
  • Drive and monitor distributor performance on metrics of sales, on-time delivery, query resolution.
  • Provide recommendations on new distributor appointment and distributor management system.
  • Channel Development for primary and secondary sales; channel management and expansion.
Market Intelligence and Analysis:
  • Constantly gather market and competitor intelligence, evaluate market trends and provide updates to RGM, along with recommendations for tackling.
  • Compile and analyse clustered specific sales figures to derive sales trends and forecasts across products.
Activations & Launches
  • Provide inputs to the regional branding execution manager in devising apt branding initiatives for the area.
  • Implement area specific trade promotional/branding/marketing initiatives activities and strive to ensure maximum visibility through the marketing and promotion activities.
  • Conduct influencer engagement programs like sales promotion activities and key plumber/architect/consultant meets for demand generation.
  • New Product Development planning & execution in the assigned area.
Resource Management and Development
  • Responsible for the recruitment, direction, organisation, performance appraisal, control and motivation of sales team to accomplish specific sales objectives.
  • Educate and train sales team (selfthrough corporate sales training) in the areas of account sales and growth, selling & communication skills, presentation skills, competition tracking and business/financial matters on contracts/invoicing etc.
Role Specific Competencies:
  • Problem-solving and analytical skills to interpret sales performance and market trend information.
  • Ability to motivate and lead the sales team.
  • Experience in developing marketing and sales strategies.
  • Excellent oral and written communication and presentation skills, plus a good working knowledge of Microsoft Office Suite.
  • Ability to build relationships.
  • Influencing and Negotiation ability.
Language: Fluent in English and local languageLocations: IN WB - Kolkata

Keyskills :
sales planning market analysis team leadership negotiation skillsrelationship building distributor appointment trend sales team revenue growth channel development market share competitor intelligence retail outlets sales promotion channel ma

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