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Job Location | Mumbai City |
Education | Not Mentioned |
Salary | Rs 4.5 - 8 Lakh/Yr |
Industry | dvertising / MR / PR / Events |
Functional Area | Marketing / CommunicationProduct Marketing |
EmploymentType | Full-time |
Our Client is a creative and digital agency which believes in Ideas. Ideas that build brands. Ideas that build businesses. Ideas that add business to your business.The candidate hired for this position will need strong critical thinking skills in order to integrate into their vibrant and passionate team. This is a once in a lifetime opportunity to take an already growing advertising company to an escalating growth through digital marketing and advertising opportunities. They are looking for rockstar personalities who are hungry to grow and learn and can join them in building a solid business.BACKGROUNDThis is a rare opportunity for an experienced growth hacker for running a digital marketing / media buying business for clients who are Multinationals, Corporates or SMES in a well established and reputed Advertising Agency based in Mumbai.ROLES AND RESPONSIBILITIESDigital & Brand Strategy -The Digital head will be responsible for formulating content, digital marketing and online advertising strategies across websites, search, social media, bloggers, influencers and content sites, for their clients to ensure maximum ROI for their business as per the briefs shared by the clients.Campaign Planning & Executions - Digital Campaigns will have to be strategized, created and rolled out on various platforms across content, affiliates, influencers, search, social, ad networks. Campaign Ideas will have to be crafted, presented to clients and executed as per their feedback and briefs.Digital Media Management -The digital head will be responsible for the Media planning of all digital advertising needs of the client.Needless to say this requires the digital head to build relationships with all the major advertising platforms and ad networks to get the most valued deals for our clients and the company.Customer Acquisition -The digital head will be responsible for customer acquisition and retention using all the required processes and tools like Lead Generation through data mining, outbound and inbound methods, social networking through platforms like linkedin and facebook, and by participating in key industry events where networking opportunities are high. All pitch presentations for customer acquisitions will be managed by the digital head. He will be responsible for converting leads to actual clients and growth in revenue for the company. Revenue Growth -The digital head will be responsible for increasing the revenue per client year on year as per company growth targets. For this repeated engagement with clients by sharing industry insights will be an essential activity to be powered by the digital head. Team Management -The digital head will be responsible for managing, nurturing and growing the team as per the business requirements.Desired Skills and Experience: Graduate with 6-8 years of relevant digital media experience and spent the last few years in a leadership role.Operations Experience -Role requires an analytical, structured approach gained through solid experience. The candidate must have a good and solid knowledge about; Website Creation and Management Content Marketing through organic and paid mediums. Search Engine Optimization Influencer Marketing Google Adwords, Display Network and DoubleClick. Social Media Advertising through Facebook, Instagram, linkedin, twitter, snapchat whatsapp etc. Even local social networks like sharechat. Analytics and required tool-sets like Google Analytics, Hootsuite, Meltwater, Online CRM software etc. Online Reputation Management E Commerce Marketing, Advertising and Optimisation
Keyskills :
managementsalesmarketingusinesssbudevelopment