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Area Sales Executive - MT

5.00 to 9.00 Years   Nagpur,Other Maharashtra   04 Nov, 2024
Job LocationNagpur,Other Maharashtra
EducationNot Mentioned
SalaryNot Disclosed
IndustryOthers
Functional AreaNot Mentioned
EmploymentTypeFull-time

Job Description

    Job DescriptionResponsible for driving secondary value & volume objectives for the Modern Trade Channel (MT)in the assigned accountsKey StakeholdersInternal : Sales Admin, Depot, Replenishment & Supply chain team.External: AW & AWSM, PSM, Merchandisers & Supervisors.Desired CompetenciesIn store execution, Business Development, Channel Partner Management, Selling & Negotiation.ExperienceAt least 5-7 years of relevant experience preferably with FMCG backgroundKey ResponsibilitiesEnsure achievement of secondary sales targetsSetting objectives for AW/AccountsBreaking objectives for AWSM (beat-wise)Ensure communication of objectives to AW/AccountsPeriodic tracking of objectivesAW ManagementAlign, support & motivate AW to meet business objectivesEnsure adequate infrastructure & systemsAct as a commercial interface between AW & BILCoach, manage & evaluate AWSM performanceCoach AWSM on BIL best practices & WOWTrain AWSM on Sales Call ProcessEvaluate their performance periodicallyProvide on the job support / guidance for addressing territory specific issuesEnsure adequate service level in market & build business in existing & new outletsEnsure adequate servicing at dealer pointsMaintain relations with existing dealersIncrease the depth and width per dealerProspect new outletsPerform activations as per decided by ASMExecute visibility implementation & MerchandizingEnsure adherence to plan-o-gramEnsure execution of primary & secondary MerchandizingEnsure execution of Visibility ImplementationImplement launch of new consumer promos / trade schemes & new productsOperationalize new product through communication & samplingEffectively communicate schemes to AWSM to ensure right sell-in at the dealer pointTrack & review performance of new products / schemesMarket IntelligenceCollect & report required market information on competitor activities like promotions (trade & consumer), service day, off-take, prices, new launches, visibility etcMaintain records & systemsPJP dataMIS reportingEnsure Hub of UDAANRepresent Britannia for consumer complaintsVisit consumer to address & sort quality complaints.Inform Quality about status of complaint,

Keyskills :
Business DevelopmentChannel Partner ManagementSellingNegotiation

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