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Head - Brand Marketing & Communication - Agrochemical

10.00 to 15.00 Years   Delhi   16 Mar, 2023
Perfect Placer Management Consulting
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryRecruitment Services
Functional AreaMarketing / Communication
EmploymentTypeFull-time

Job Description

    - Driving the brand impact, customer relationship and communication design for India region across the agro chemical portfolios of the organisation.- Heading the customer and digital function for the Agri business group along with channel partner engagement. - Leading all customer initiatives as well as business processes linked to the same. - Conceptualizing and deploying customer programs with a digital backbone to ensure maximum impact on the engagement levels of various customers. - Customer support and bridging the gap between lab innovations/ideas and customer level applications.- Heading the marketing and consumer function including promotion, brand development, sales development, customer relationship and engagement through optimal use of ATL, BTL and mobile marketing. - Spearheading and analysing customer behaviour change by driving acquisitions on the mobile application for a true e commerce experience.- Responsible for concept marketing, strategic planning and execution, communication design and deployment, brand perception enhancement, innovation management and improving access mechanisms for faster acquisition of customers to this unique network.- Packaging design- Market research- Retail design- Merchandising- Process management and product/service development.Qualification And Experience :i. BSc (Agr} & MBA with Experience of 10+ Years in Agrochemical Industry & having exposure in Marketing, Brand & Communication & developing strong brandsii. 5-6 years of hardcore brand management with top companies and handle category Job Knowledge of agriculture is an advantage.iii. Effective communicator with excellent relationship building ability / Out of the box thinker / Strategic / Result orientediv. Be able to work under pressure in a very dynamic and fast-paced environment.v. Have an excellent eye for detail and be creative.vi. Be able to multitask and achieve results through managing others.vii. Be proactive, willing and be an excellent communicator.,

Keyskills :
brand managementsales developmentconcept marketing

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