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Paid Media Executive Leading Gaming Company Delhi

2.00 to 4.00 Years   Delhi   17 Feb, 2020
Unnati
Job LocationDelhi
EducationNot Mentioned
SalaryNot Disclosed
IndustryEducation / Training
Functional AreaGeneral / Other Software
EmploymentTypeFull-time

Job Description

Our client is a 5-year-old online gaming company with market-leading games in three segments - Poker, Rummy, and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country. The founders are MIT alumni who bring with them immense tech and business knowledge to provide global level gaming services. As a Paid Media Executive , you will be responsible for the seamless execution of large scale campaigns on Google Adwords & Facebooks Ads Manager What you will do:

  • Optimizing paid marketing campaigns to deliver incremental ROI month on month
  • Ensuring process improvements pro-actively and improving operational efficiency
  • Reporting of campaigns to team and management
  • Developing and executing new and innovative strategies for consumer acquisition.
  • Continuous experimenting and running A/B Testing on campaigns, messaging and targeting to improve ROI.
  • Regular monitoring of competitors ads and coming up with better strategies
Required Candidate profileWhat you need to have:
  • Graduated with a B.E. / B. Tech degree with minimum 7 GPA.
  • Operating & execution experience on Google Adwords & Facebooks platform for 2+ years minimum and have handled minimum spend of 30 lakhs per month.
  • Strong operational understanding of Google Adwords and all related tools, Facebook Ads Manager and all related tools
  • Strong operational understanding of Digital analytics tools like Google Analytics, Clevertap, Appsflyer, Branch (Any 2)
  • Strong written and verbal communication skills the ability to be able to communicate well and being available and proactive is an absolute.
  • Comfortable working with Microsoft Excel and can get work on it with speed.
  • Interest in Digital Marketing. If you like all things digital and are willing to grow your career in this field, then this is very relevant for you.
  • Ability to interpret strategic direction, and a willingness to learn.
  • Your attention to detail is impeccable. You produce a work product that requires little modification.
  • Analytical approach to the work given and a love for numbers is a must. A big part of the role would be around working with data and making sense out of it.
  • Previous experience in Mobile Marketing would be preferred
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Keyskills :
mediaplanning advertising marketing customerrelations assetsrecovery paidmedia onlinegaming googleadwords microsoftexcel googleanalytics mobilemarketing digitalanalytics businessknowledge marketingcampaigns communicationskills verbalcommuni

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